When used with the correct product, cardboard cut-outs advertising can help boost brand sales. They can also be used as a fun way to inform customers about your brand or product. The combination of colourful graphics and cleverly written copy on your life-size ad standing at your doorstep to welcome customers is one of the best ways to promote your business. Here are some advantages of advertising cutouts.
8 Benefits of Cutout Advertising for Your Business
Attention grabbing
An attractive and eye-catching cut-out advertisement grabs the attention of one and all. Its out-of-the-box advertising idea, life-size shape, colourful and high-resolution print, and riveting graphics make it impossible to ignore the ad.
Creates memory
A selfie with a unique or funny life-size advertising cardboard cut-outs can create a lasting impact on the viewers. Thus, advertising your brand with a cut-out would automatically ensure your brand’s promotion as well as your customer’s happiness.
Creative freedom
Cut-out advertising have unlimited design possibilities and can be customised in different shapes and sizes. These showstoppers are a great way to captivate your audience and increase brand recall.
Strategic placement
These lightweight advertising cut-outs are easily portable and can be placed in areas with your specific target audience or in areas with high visibility.
Immediate payoff
It is generally placed at the point-of-sale location, where the moving audience can easily see it. Upon seeing the cardboard cut-outs, a visitor immediately decides if they want to visit your stall. As a result, there will be an increase in foot traffic to your store, leading to increased sales.
Impactful
These engaging forms of advertisement help in easy retention since they are large and highly visual. They are hard to forget and leave a lasting impact on the viewers.
Active engagement
Selfie cut outs or head in hole cut outs allows the customer to interact with your cut-outs which in turn increases brand awareness and positively influences customer’s choices.
Publicity
When a customer takes pictures with the cut outs, they tend to post it online. Hence, your cut out would reach to their followers as well, giving a wider reach to your brand.
