No Parking Boards are easy ways to advertise your brand to a diverse audience but they also come with their challenges. The following are some of the challenges faced by this form of advertising that advertisers must keep in mind while referring it to their clients.
Some of the evident challenges faced during No Parking Advertising in India
No Guaranteed Period
Ignorance by advertisers and building owners towards the advertisements could leave the No parking ads displayed for a long time or past the service/offer period mentioned, which could already be expired.
Advertisements displayed in residential buildings and colonies could be removed or discarded by the owners as they might dislike any kind of advert displayed on their personal property or because the advertiser failed to take prior permission from them.
No High Visibility Rates
No Parking Board advertisements are stationary adverts and are advertised in specific locations as per the company’s requests. It could lead to the advert not reaching the target audience, which will not fulfill the purpose of the advert.
No Parking Board has limited space and does not provide detailed information about the brand and its products and services. Limited information may not be convincing to the people, who may be potential customers.
People are mostly in motion as they are heading to their required destinations and during that time they have a glance at the Adverts displayed. While they do pay attention to the advert for a moment, but may not make an impression on the audience.