The Mount’ holds the distinction of being the world’s first recorded railway station, situated on the Oystermouth Railway in Swansea, Wales. Commencing its passenger service in 1807, this early railway used horse-drawn rails instead of locomotives. The title of the oldest train shed locomotive-hauled terminal station goes to Crown Street railway station in Liverpool, England, constructed in 1830. However, it was later demolished and converted into a goods station terminal.
India boasts the fourth largest national railway system globally in terms of size. The concept of setting up a railway station in India was first proposed in Madras in 1832 by British India. In 1873, India’s inaugural train, named “Red Hill Railway,” commenced its journey between Red Hills and Chintadripet bridge in Madras. According to research, approximately 2.1 million passengers use the Indian railway system daily, and Delhi’s main station holds a Guinness World Record for having the world’s largest route.
Given their vast reach, credibility, and high impact, advertisers have turned to railway stations as a platform to inform the public and commuters about their products and offers. Railway advertising enables businesses to enhance brand visibility and establish a positive brand image in the minds of the audience. With around 2.1 million daily commuters using train lines in India, railway platform advertising emerges as one of the most effective options to reach and influence a large and diverse audience. With BuyMediaSpace, businesses can utilize the opportunity to widen their branding and showcase their product and services across different places and diverse people.
