The Times of India: The Best Newspaper for Advertising in India

By
Best Newspaper in India - TOI

Place an ad today with Times of India and reach masses in a limited time and within your budget.

Times of India is a one stop solution for all your newspaper advertising needs. You can book various types of ad such as matrimonial ad, property ad, job ad, travel ad, etc. Times of India newspaper advertising caters to all your requirements and provides expert solutions. The Times of India advertising rates are very affordable and budget friendly.

Why should you Publish ads in The Times of India?

Newspaper Advertising in the Times of India has many benefits. The newspaper is widely read by a diversified population and has a large circulation, ensuring widespread exposure. Because of its reputation and trustworthiness, it lends credibility to your company or message. Advertising in a popular and widely read newspaper like the Times of India increases brand visibility and awareness among a large audience. It helps you gain recognition, attract potential customers, and build a positive brand image.

The Times of India offers customized advertising solutions tailored to the specific needs of businesses and advertisers. Their dedicated advertising team can assist in planning, designing, and executing effective ad campaigns that align with your objectives. The Times of India provides tracking and analytics tools to measure the performance of your ads. This enables you to assess the effectiveness of your campaigns, make data-driven decisions, and optimize future advertising strategies.

What are the Best Days to publish different types of ads in the Times of India Newspaper?

The best days to publish different types of ads in the Times of India newspaper can vary depending on various factors such as readership, circulation, and the specific target audience. However, based on general trends and practices, here are some suggested days for publishing different types of ads:

1. Education: It is advisable to publish education ads on weekdays, particularly Monday to Thursday. This allows parents and students to plan and make informed decisions for the week ahead.

2. Matrimonial: Matrimonial ads are commonly published on weekends, especially Sundays. Many readers dedicate time to browse through matrimonial sections during the weekend.

3. Job and Recruitment: Job and recruitment ads generally perform well when published on weekdays, particularly on Wednesdays and Thursdays. This allows job seekers to catch up on recent openings and apply accordingly.

4. Name Change: Name change ads can be published on any day of the week, depending on personal preferences or convenience. Weekdays generally have higher readership, so consider publishing on those days.

5. Notice and Tender: Notice and tender ads are often published on weekdays, particularly Tuesdays and Wednesdays. These days provide sufficient time for interested parties to respond or participate.

6. Property: Property ads are commonly published on weekends, especially Saturdays and Sundays. Many readers dedicate time to explore real estate options during the weekend.

7. Remembrance: Remembrance ads are often published on specific days that hold significance, such as anniversaries or birthdays of departed loved ones. It is advisable to choose a day that is meaningful to you or your family.

8. Travel: Travel ads perform well when published on weekends, particularly Fridays and Saturdays. This allows readers to plan their weekend getaways or upcoming vacations.

9. Obituary: Obituary ads are time-sensitive and should be published as soon as possible after a loved one’s passing. It is recommended to publish obituary ads immediately to ensure timely notifications and condolences.

10. Entertainment: Entertainment ads can be published on any day of the week, depending on the specific event or promotion. Consider publishing closer to the event date to generate maximum interest.

What is the Cost of Booking different types of ads in the Times of India Newspaper?

The cost of publishing an advertisement in the Times of India newspaper depends on the ad size, ad format, location, color and font size. However the average cost of publishing various types of ad in the Times of India newspaper is given below:

Type of Ad Location Classified text ad (Approx.) Classified display ad (Approx.)
Education
Delhi
Rs 4200/ 5 lines
Rs 1100/ square cms
Matrimonial
Kolkata
Rs 1025/ 5 lines
Rs 315/ square cms
Job and Recruitment
Bangalore
Rs 2350/ 5 lines
Rs 950/ square cms
Name change
Bhopal
Rs 350/ 5 lines
Rs 100/ square cms
Notice and tender
Ahmedabad
Rs 650/ 5 lines
Rs 335/ square cms
Property
Mangalore
Rs 95/ 5 lines
Rs 55/ square cms
Remembrance
Mumbai
Rs 1000/ 5 lines
Rs 680/ square cms
Travel
Pune
Rs 1000/ 5 lines
Rs 300/ square cms
Obituary
Chandigarh
Rs 250/ 5 lines
Rs 50/ square cms
Entertainment
Goa
Rs 154/ 5 lines
Rs 61/ square cms

Wrap up Tips

Times of India provides various offers and discounts depending on the type of advertisement, the size, the length, and any ongoing promotional initiatives by the publication. To learn about the most recent discounts and deals available for ad bookings, it is advisable to get in touch with the Times of India newspaper’s advertising department directly or to visit their official website. They will be able to provide you with the most accurate and up-to-date information regarding any promotional deals or discounts that may be applicable at the time of your ad booking.

You can also contact a media buying agency like Buy media space to get information about the discounts provided by Times of India newspaper. Buymediaspace is a newspaper advertising  agency that can help you design the ad and publish it in Times of Indian newspaper at the best possible rate available.

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