Types of Billboard Advertising/ Hoarding Advertising
Traditional / classical Billboards
A classic board is a normal bulletin board that can be seen on major highways and expressways or at places that are highly crowded. The size variation of these billboards is about 14’high x 48’wide x 10.5’high x 36’wide or comparable sizes which can intend to attract both pedestrians and motorized traffic without any limitations. The display size is of high advantage as it can be viewed by people in moving vehicles from miles away and can register the content in their minds easily.
The biggest selling point of these billboards is their UV resistance capacity and brighter appearance. They are made colorful and the bright exterior makes them more eye-catching, also painting with UV-resistant paint ensures the compatibility of the billboards.
Digital billboards are placed at areas of central business points or high-traffic areas to ensure maximum exposure. They focus on displaying imagery, motion pictures, videos, 3D, animations, and texts. They’re expensive because of their customization policy, but they’re worth the penny as they seize hold of the audience and promote the business too. LED billboards [Light Emitting Diode] are the most advanced version which does LED screen advertising and are one the choice of top-tier advertisers because they are visually stunning and can be seen from a longer view.
Painted billboards are now considered to be the outdated version as the graphically printed billboards were gaining more attention and popularity compared to the manually painted ones but are still used in areas where the requirement of billboards is relatively less.
Three-dimensional billboards are the most updated and modern billboards which give the audience three-dimensional and dramatic visuals. The visuals are designed with the effect of popping up images which makes them more attractive to the audience.